Story
Every product has a unique story to tell - Add a new level of intimacy between consumer and product.
Using product lifecycle information to create transparency between consumer and product, you can create unique a product Story which allows your brand to display provenance, justify price, and satisfy particularly discerning consumers
How to get started with Story
- Easily get started with Story by going to the Integrations page on the left hand side bar.
- Click on the Story logo in the Boardwalk Modules section of the page.
- This will take you to the Intro to Story page.
- The Story page will provide you with everything you need to know about the app!
- Click Add Module and get started with the seamless Story dashboard!
- Create your product catalogue, and connect its corresponding product details automatically from your product data that is stored in your Workspaces and Spaces.
- Once you've set that up, your staff on the retail floor will be able to pull up this product information and tell a more intimate story to your potential buyers.
- If your retail floor is running thin, generate a QR code that you can add to your products and customers can simply scan the code and see the full story of the product. Take the apparel industry example: A potential customer will be able to discern who designed the garment, what the inspiration was, what style of construction it is, what fabrics are being used and where it is sourced and so forth.
- Your retail employees will be able to offer a more knowledgable and intimate experience, while your more discerning customers will be able find out details that will help them justify pricing to purchase decisions, making sure that the product aligns with their ethical values.
